Describe an advertisement you have watched recently | Cue Card

Try answering this IELTS speaking practice Part 2 prompt: Describe an advertisement you have watched recently.

IELTS Speaking Practice Part 2

Describe an advertisement which you have watched recently.

You should say:
  • what it was for
  • where you saw it
  • how you felt about it
and explain why you thought it was a good or bad advertisement.

Sample Answer

So I saw this truck ad the other day and I gotta tell you about it – it was a cool truck and I like trucks. I was watching football on TV when this commercial came on, talking to me directly. They had this thing going through mud, hauling logs, and driving for miles down the highway with the sunset – classic!

Anyway, this truck ad really stood out to me because I’ve seen a lot of ads but this one was different. The way they combined that rough stuff with country music – I was maxed out on coffee and Bud Light before the truck even really showed up. It brought back memories of driving down country roads with the windows down, singing to the radio. Forget the horsepower, forget the bells and whistles; this was a lifestyle statement.

I think I liked it because it was just honest and not trying too hard. And it was easy, authentic and raw – the way I like to live my life. The ad was speaking to that gut level appreciation for freedom, the open road and something being there when you need it. To me that’s what made it a good ad – selling a lifestyle not just a truck and I can get behind that any day.

And so that's an advertisement I've watched recently - that I really liked.